Meet Our Team: Marketing

Ever wondered what it’s like to work in marketing for Bo+Tee? Well now’s your time to find out! We’ve caught up with a couple of our talented Bo+Tee marketing team members to give you an insight into their roles. Including, how they got there, what day-to-day life is like, they’re biggest achievements and lots of helpful advice for graduates.


So grab a cuppa, change into your comfiest activewear and step inside Bo+Tee’s Glasgow HQ with us…


LAUREN - SENIOR DIGITAL MARKETING EXECUTIVE

Tell us about you, your role at Bo+Tee and what your day to day’s like.

 

I’m Lauren and I’m Senior Digital Marketing Executive here at Bo+Tee. I’m responsible for all of our paid advertising and sales channels such as Facebook, IG and Snapchat, as well as leading up all email strategy, creation, copywriting and distribution for Bo+Tee and its sister brands. I also run our loyalty programme “Bo+Tee Rewards” I spent some of my time here working on Twitter and Facebook, and I do a lot of reporting. But my job isn’t all numbers! It’s really creative and there’s a lot of scope to get involved in all different areas.

 

How did you land your dream job?

 

I managed to secure this job shortly after leaving university where I studied Marketing and Economics, and it was a huge relief as it was during the middle of the Covid pandemic. I’d worked at a digital marketing agency for a year prior to applying to work here, so I felt I had the proper skills and ability to jump straight into an exec role. And it paid off! 

 

What was your interview prep and process like?

 

I noticed a post on LinkedIn appealing for a Digital Marketing Executive at Oh Polly and I immediately adjusted my CV and prepared a cover letter, hoping to be one of the first applicants. Within a week I had a telephone interview, and on passing that, I was then given a task based on a paid social campaign for Bo+Tee. Within a few days of submission, I had a zoom interview with my (now) boss and I found out that day I’d secured the role. 

 

What are your best interview tips?

 

Try not to panic. Interviews are daunting, especially if you don’t have much experience, but it’s important to try and keep your cool and show off your best self. If you try to feel confident and stay positive, chances are that’ll rub off on your interviewer! And always try to back up your answers with evidence, it helps your interviewer to trust you. And ask questions!

 

What’s your favourite thing about working for Bo+Tee?

 

I think because we’re such a small team we have the opportunity to get involved in a lot of fun and exciting things, things I never expected to be doing so early in my career. There’s always an open forum for ideas and everyone’s input is appreciated - everything we do is definitely a team effort.

 

What’s been your biggest achievement working for Bo+Tee?

 

I’d say co-ordinating the early access launch for our collaboration with Meggan Grubb back in February is a definite highlight. I was able to be strongly involved from start to finish, co-ordinating the push for sign-ups, the launch schedule, our email campaigns, swipe up links, web banners, ads… and the hard work paid off as it was one of our most successful launches ever. And Black Friday is always fun!

 

If your colleagues were to describe you, what would they say?

 

Probably that I don’t shut up, but I always get the work done. I’m a perfectionist and I love being organised and in control, and although things can be crazy hectic here I try to always stay ahead. And also that I love a spreadsheet…

 

What tips would you give to someone in their final year of university?

 

Learn how to best prioritise your time, stay organised, and look after your mental health so you don’t become overwhelmed. The stress of writing a dissertation or completing a final year project, coupled with coursework, exams, internships, work experience and job applications can all become too much, so try and go easy on yourself and take everything one step at a time. It helped me to write lists and it always felt really good to check things off when I had achieved them!

 

What advice would you give to a graduate who wanted to work in fashion?

 

Try to immerse yourself in the world of fashion. Stay up to date with current trends, follow key accounts and read, read, read. Blogs and news articles are your new best friends, and LinkedIn is a must. Things change so quickly in our industry it’s paramount that you (and your brand) don’t get left behind! 

 

What advice would you give to a graduate who wanted to work in your role specifically?

 

My main advice is to get experience. I had agency experience when applying for my role which helped me immeasurably, but I know not everyone is lucky enough to land an industry job while they’re at university. So use what you’ve got, whether that be a part-time role, freelance work, university coursework, internships… whatever you can use to sell yourself and show off your knowledge and skills, use it! And if you’re struggling, online courses are your next best bet. There’s lots of free ones which will give you a strong, basic understanding of digital marketing which you can use to your advantage when applying for jobs. And don’t be afraid to reach out to people in the industry for support, advice or a helping hand. My LinkedIn inbox is always open - good luck!

 

GLORIA - CREATIVE ASSISTANT

Tell us about you, your role at Bo+Tee and what your day to day’s like.

 

My name is Gloria and I’m the Creative Assistant here at Bo+Tee. Before I started working for Bo+Tee I graduated from Heriot Watt University with a Fashion Communication degree. My day to day varies, some days I’m coming up with styling ideas for shoots, scouting models and coming up with hair & makeup ideas, other days I’m making mood boards for photoshoots or assisting the social media team. 

 

How did you land your dream job?

 

I saw the ad on LinkedIn and applied straight away.

 

What was your interview prep and process like?

 

I made sure I prepared ahead of time. There were 3 stages I had to go through for the interview. The first was completing a creative task, this was then followed by two separate interviews.

 

What are your best interview tips

 

Give yourself enough time to prep for the interview. Be confident, do your research about the company you’re applying for, be yourself, stand out from the crowd and don’t be afraid to ask questions. 

 

What’s your favourite thing about working for Bo+Tee?

 

The creative freedom that you get, you’re not just implementing other people’s ideas but you’re truly part of the creative process - seeing a project through from beginning to end. That level of creativity is so empowering. Your ideas are heard and valued which makes work not even feel like work. 

 

What’s been your biggest achievement working for Bo+Tee?

 

My biggest achievement has to be seeing my ideas being executed and come to life. Going from scouting the models to picking the hair & makeup and seeing the project come to life is very rewarding. 

 

If your colleagues were to describe you, what would they say?

 

They’d say I’m friendly, bubbly and always up for a laugh. 

 

What tips would you give to someone in their final year of university?

 

Don’t stress too much about finding your grad job straight away. Take your time to figure out exactly what you want to do and things will fall into place.

 

What advice would you give to a graduate who wanted to work in fashion?

 

Get as much experience as you can, work hard and don’t give up.

 

What advice would you give to a graduate who wanted to work in your role specifically?

 

Believe in yourself, don’t be afraid to be creative and step outside of your comfort zone.

 

If you're interested in applying to work for Bo+Tee and Oh Polly make sure to check out our careers page today!